Is side hustles a good niche?
Side hustles is a steady niche, but we don’t see clear momentum for new channels. Advertisers pay well here: long videos earn an estimated $5.5–$13.75 per 1,000 views. 1 new channel appeared in the last 90 days, but none has broken out yet. 25% of channels are faceless, so both faceless and on-camera formats work.
Pros
- High RPM: $5.5–$13.75 per 1,000 views on long videos
- The median channel earns an estimated $1.2K – $3.1K a month
- Fewer rivals: we track 8 channels here
Cons
- Numbers move nightly; a hot niche can cool down fast
Examples worth studying
The channels beating their niche average by the most, and the biggest breakout videos of the last 90 days. The full list is in the app.
Channels beating the average
Le Livreur du Futur573K subscribersFacelessShorts(opens YouTube in a new tab)315×$440 – $1.1KByNiche estimate, monthly
Chris Koerner on The Koerner Office Podcast719K subscribers(opens YouTube in a new tab)11×$9.9K – $24.7KByNiche estimate, monthly
Hustle at Home Mom256K subscribers(opens YouTube in a new tab)7.9×$5.8K – $14.5KByNiche estimate, monthly
Breakout videos, last 90 days
- TFSA Explained for neecomers 2026 🇨🇦 | How to Grow Money Tax-Free in Canada 🇨🇦 MONEY WITH MERCY, 28,246 views(opens YouTube in a new tab)
1,487× - The ONLY Investing VIDEO You'll Ever Need . ( Investing For Beginners 2026)MONEY WITH MERCY, 16,947 views(opens YouTube in a new tab)
892× - ¿Cómo Comprar Casas e Invertir en Bienes Raices Sin Usar Tu Dinero y Sin Ir Al BANCO? - Gisela RojasActitud Millonaria - Josue Peña, 10,438 views(opens YouTube in a new tab)
35×
How to start a side hustles channel
25% of channels in this niche are faceless. Both routes are open: faceless videos with a voiceover, or a host talking to camera.
The most common formats among the channels we track: person talking to camera (46%), vlog (23%), narrated documentary / explainer (15%).
Study the example channels below: which titles and thumbnails multiply their average, and how long are the videos?
Pick a narrower angle inside side hustles: focus on one audience or one question instead of the generic videos everyone makes.
Aim for the median first: here that’s 9,296 views per video. Ship your first 10 videos in one format, then adjust from the data.
Do the math honestly: 100,000 monthly views in this niche earn roughly $550 – $1.4K. You need 1,000 subscribers and 4,000 watch hours to monetize.
Frequently asked questions
What is the YouTube RPM for side hustles?
Long videos in side hustles earn an estimated $5.5–$13.75 per 1,000 views (Business category). Shorts pay much less: about $0.04–$0.1 per 1,000 views. RPM also shifts with your viewers’ countries and the ad season.
Can you run a faceless side hustles channel?
25% of the 8 channels we track here are faceless. The most common formats: person talking to camera (46%), vlog (23%), narrated documentary / explainer (15%).
How competitive is the side hustles niche?
We track 8 channels. In the last 90 days 1 new channel appeared and none beat the niche’s usual views 3×. We haven’t seen new channels break in yet.
How much does a side hustles channel make?
The median channel earns an estimated $1.2K – $3.1K a month and gets a median of 9,296 views per video. The estimate comes from the last 30 days of views and the niche’s RPM range; the biggest channels earn far more.