Is DIY & home tips a good niche?
DIY & home tips is a steady niche, but we don’t see clear momentum for new channels. RPM is on the low side, around $1.5–$3.75 per 1,000 views, so you need a lot of views to earn well. 3 new channels appeared in the last 90 days, but none has broken out yet. Only 16% of channels are faceless: viewers here mostly come for a person on camera.
Pros
- Videos get a median of 32,894 views
- New channels keep coming: 3 in 90 days
Cons
- Low RPM: $1.5–$3.75 per 1,000 views
- 3 new channels in 90 days, none has broken out yet
- Only 16% faceless: mostly on-camera channels
Examples worth studying
The channels beating their niche average by the most, and the biggest breakout videos of the last 90 days. The full list is in the app.
Channels beating the average
Crafter Duck GARAGE586K subscribersFacelessShorts(opens YouTube in a new tab)553×$4.9K – $12.2KByNiche estimate, monthly
MrVex473K subscribersFacelessShorts(opens YouTube in a new tab)11×$539 – $1.3KByNiche estimate, monthly
Elías Condado371K subscribersShorts(opens YouTube in a new tab)10×$1.1K – $2.6KByNiche estimate, monthly
Breakout videos, last 90 days
How to start a DIY & home tips channel
Only 16% of channels in this niche are faceless. Viewers expect a face and a personality, so being ready to go on camera makes it a lot easier.
The most common formats among the channels we track: vlog (51%), person talking to camera (30%), compilation / clip montage (6%).
Study the example channels below: which titles and thumbnails multiply their average, and how long are the videos?
Pick a narrower angle inside DIY & home tips: focus on one audience or one question instead of the generic videos everyone makes.
Aim for the median first: here that’s 32,894 views per video. Ship your first 10 videos in one format, then adjust from the data.
Do the math honestly: 100,000 monthly views in this niche earn roughly $150 – $375. You need 1,000 subscribers and 4,000 watch hours to monetize.
Frequently asked questions
What is the YouTube RPM for DIY & home tips?
Long videos in DIY & home tips earn an estimated $1.5–$3.75 per 1,000 views (Crafts & restoration category). Shorts pay much less: about $0.04–$0.1 per 1,000 views. RPM also shifts with your viewers’ countries and the ad season.
Can you run a faceless DIY & home tips channel?
16% of the 25 channels we track here are faceless. The most common formats: vlog (51%), person talking to camera (30%), compilation / clip montage (6%).
How competitive is the DIY & home tips niche?
We track 25 channels. In the last 90 days 3 new channels appeared and none beat the niche’s usual views 3×. We haven’t seen new channels break in yet.
How much does a DIY & home tips channel make?
The median channel earns an estimated $425 – $1.1K a month and gets a median of 32,894 views per video. The estimate comes from the last 30 days of views and the niche’s RPM range; the biggest channels earn far more.