Is art & drawing a good niche?
Art & drawing is a hard niche to make money in. RPM is on the low side, around $1.5–$3.75 per 1,000 views, so you need a lot of views to earn well. We haven’t seen any new channels here in the last 90 days. 40% of channels are faceless, so both faceless and on-camera formats work.
Pros
- Videos get a median of 173.1K views
- Fewer rivals: we track 5 channels here
Cons
- Low RPM: $1.5–$3.75 per 1,000 views
- The median channel earns only $199 – $498 a month
- No new channels in the last 90 days
Examples worth studying
The channels beating their niche average by the most, and the biggest breakout videos of the last 90 days. The full list is in the app.
Channels beating the average
Melania Beadedbag756K subscribersFacelessShorts(opens YouTube in a new tab)117×$1.3K – $3.3KByNiche estimate, monthly
MunchiePals133K subscribersShorts(opens YouTube in a new tab)37×$1.1K – $2.9KByNiche estimate, monthly
Frankie Fey482K subscribers(opens YouTube in a new tab)23×$762 – $1.9KByNiche estimate, monthly
Breakout videos, last 90 days
- When we miss a stitch while crochetingMunchiePals, 28.6M views(opens YouTube in a new tab)
102× - CHIMNEY DROP for your Christmas🎁 #3dprint #3dprinting #3dprinted #crealityk3 #klitekAF Inventions, 9.8M views(opens YouTube in a new tab)
76× - When you missed a stitch while crochetingMunchiePals, 17.2M views(opens YouTube in a new tab)
61×
How to start a art & drawing channel
40% of channels in this niche are faceless. Both routes are open: faceless videos with a voiceover, or a host talking to camera.
The most common formats among the channels we track: person talking to camera (33%), vlog (20%), narrated documentary / explainer (13%).
Study the example channels below: which titles and thumbnails multiply their average, and how long are the videos?
Pick a narrower angle inside art & drawing: focus on one audience or one question instead of the generic videos everyone makes.
Aim for the median first: here that’s 173.1K views per video. Ship your first 10 videos in one format, then adjust from the data.
Do the math honestly: 100,000 monthly views in this niche earn roughly $150 – $375. You need 1,000 subscribers and 4,000 watch hours to monetize.
Frequently asked questions
What is the YouTube RPM for art & drawing?
Long videos in art & drawing earn an estimated $1.5–$3.75 per 1,000 views (Crafts & restoration category). Shorts pay much less: about $0.04–$0.1 per 1,000 views. RPM also shifts with your viewers’ countries and the ad season.
Can you run a faceless art & drawing channel?
40% of the 5 channels we track here are faceless. The most common formats: person talking to camera (33%), vlog (20%), narrated documentary / explainer (13%).
How competitive is the art & drawing niche?
We track 5 channels. We haven’t seen any new channels in the last 90 days. We haven’t seen new channels break in yet.
How much does a art & drawing channel make?
The median channel earns an estimated $199 – $498 a month and gets a median of 173.1K views per video. The estimate comes from the last 30 days of views and the niche’s RPM range; the biggest channels earn far more.