Is celebrities a good niche?
Celebrities is a steady niche, but we don’t see clear momentum for new channels. RPM is on the low side, around $1.6–$4 per 1,000 views, so you need a lot of views to earn well. 1 new channel appeared in the last 90 days, but none has broken out yet. 26% of channels are faceless, so both faceless and on-camera formats work.
Pros
- The median channel earns an estimated $817 – $2K a month
- Videos get a median of 44,381 views
- Fewer rivals: we track 19 channels here
Cons
- Low RPM: $1.6–$4 per 1,000 views
Examples worth studying
The channels beating their niche average by the most, and the biggest breakout videos of the last 90 days. The full list is in the app.
Channels beating the average
Nexxo Recaps996K subscribersShorts(opens YouTube in a new tab)166×$11.9K – $29.7KByNiche estimate, monthly
Lulu Kpop227K subscribersFacelessShorts(opens YouTube in a new tab)18×$1.8K – $4.6KByNiche estimate, monthly
The Spill Bee584K subscribersFaceless(opens YouTube in a new tab)16×$23.6K – $59KByNiche estimate, monthly
Breakout videos, last 90 days
- Megan Moroney bumping into models😬 #meganmoroney #victoriassecret #victoriassecretfashionshow2026Briana, 10.9M views(opens YouTube in a new tab)
1,232× - Toujours aussi incroyable 🥲 #celinedion #célinedion #versus #allbymyself #playzer @CelineDionPLAYZER, 2.8M views(opens YouTube in a new tab)
1,090× - On a le public qu'on mérite, n'est-ce pas Alban ? 😏 #albanivanov #humour #spectacle #playzer #drôlePLAYZER, 2.1M views(opens YouTube in a new tab)
825×
How to start a celebrities channel
26% of channels in this niche are faceless. Both routes are open: faceless videos with a voiceover, or a host talking to camera.
The most common formats among the channels we track: person talking to camera (39%), compilation / clip montage (25%), narrated documentary / explainer (10%).
Study the example channels below: which titles and thumbnails multiply their average, and how long are the videos?
Pick a narrower angle inside celebrities: focus on one audience or one question instead of the generic videos everyone makes.
Aim for the median first: here that’s 44,381 views per video. Ship your first 10 videos in one format, then adjust from the data.
Do the math honestly: 100,000 monthly views in this niche earn roughly $160 – $400. You need 1,000 subscribers and 4,000 watch hours to monetize.
Frequently asked questions
What is the YouTube RPM for celebrities?
Long videos in celebrities earn an estimated $1.6–$4 per 1,000 views (Entertainment category). Shorts pay much less: about $0.04–$0.1 per 1,000 views. RPM also shifts with your viewers’ countries and the ad season.
Can you run a faceless celebrities channel?
26% of the 19 channels we track here are faceless. The most common formats: person talking to camera (39%), compilation / clip montage (25%), narrated documentary / explainer (10%).
How competitive is the celebrities niche?
We track 19 channels. In the last 90 days 1 new channel appeared and none beat the niche’s usual views 3×. We haven’t seen new channels break in yet.
How much does a celebrities channel make?
The median channel earns an estimated $817 – $2K a month and gets a median of 44,381 views per video. The estimate comes from the last 30 days of views and the niche’s RPM range; the biggest channels earn far more.