Is gadget reviews a good niche?
Gadget reviews is a steady niche, but we don’t see clear momentum for new channels. Advertisers pay well here: long videos earn an estimated $4–$10 per 1,000 views. We haven’t seen any new channels here in the last 90 days. 32% of channels are faceless, so both faceless and on-camera formats work.
Pros
- High RPM: $4–$10 per 1,000 views on long videos
- The median channel earns an estimated $2.9K – $7.2K a month
- Videos get a median of 46,640 views
Cons
- No new channels in the last 90 days
Examples worth studying
The channels beating their niche average by the most, and the biggest breakout videos of the last 90 days. The full list is in the app.
Channels beating the average
Play Conveyor809K subscribersFacelessShorts(opens YouTube in a new tab)56×$557 – $1.4KByNiche estimate, monthly
Fun Games 70,800 subscribersShorts(opens YouTube in a new tab)15×$2K – $5KByNiche estimate, monthly
Ada Büyük543K subscribersShorts(opens YouTube in a new tab)8.2×$149 – $372ByNiche estimate, monthly
Breakout videos, last 90 days
- Introducing the “VitaWear Smartband,” a next-generation wearablegadget #shorts #gadgetsRYStats , 1.8M views(opens YouTube in a new tab)
17,854× - Introducing the “VitaWear Smartband,” a next-generation wearablegadget #shorts #gadgetsRYStats , 593.5K views(opens YouTube in a new tab)
5,935× - Those who want this phone👇 #miniphonePocketmini, 2M views(opens YouTube in a new tab)
2,802×
How to start a gadget reviews channel
32% of channels in this niche are faceless. Both routes are open: faceless videos with a voiceover, or a host talking to camera.
The most common formats among the channels we track: person talking to camera (72%), vlog (6%), compilation / clip montage (3%).
Study the example channels below: which titles and thumbnails multiply their average, and how long are the videos?
Pick a narrower angle inside gadget reviews: focus on one audience or one question instead of the generic videos everyone makes.
Aim for the median first: here that’s 46,640 views per video. Ship your first 10 videos in one format, then adjust from the data.
Do the math honestly: 100,000 monthly views in this niche earn roughly $400 – $1K. You need 1,000 subscribers and 4,000 watch hours to monetize.
Frequently asked questions
What is the YouTube RPM for gadget reviews?
Long videos in gadget reviews earn an estimated $4–$10 per 1,000 views (Technology category). Shorts pay much less: about $0.04–$0.1 per 1,000 views. RPM also shifts with your viewers’ countries and the ad season.
Can you run a faceless gadget reviews channel?
32% of the 47 channels we track here are faceless. The most common formats: person talking to camera (72%), vlog (6%), compilation / clip montage (3%).
How competitive is the gadget reviews niche?
We track 47 channels. We haven’t seen any new channels in the last 90 days. We haven’t seen new channels break in yet.
How much does a gadget reviews channel make?
The median channel earns an estimated $2.9K – $7.2K a month and gets a median of 46,640 views per video. The estimate comes from the last 30 days of views and the niche’s RPM range; the biggest channels earn far more.